Please use this identifier to cite or link to this item: http://dspace.oneu.edu.ua/jspui/handle/123456789/3238
Title: Modern approaches to formation of marketing strategies in agricultural enterprises
Authors: Gogol, I.
Citation: Gogol I. Modern approaches to formation of marketing strategies in agricultural enterprises / I. Gogol // Socio-economic research bulletin: collection of scientific works / chief editor M. I. Zveryakov; Odessa National Economic University. – Odessa, 2013. - Issue 3 (50). - Part I. – P. 29-33.
Issue Date: 2013
Publisher: Odessa National Economic University
Keywords: marketing
strategy
agriculture
efficiency
production
company
rating
agricultural enterprises
Abstract: The article considers the scientific basis for forming the directions marketing services and proposes the creation of agricultural and marketing center in the Department of Agricultural Development Kamenets-Podolsky district administrations that have developed actionable strategies of agricultural enterprises Khmelnitsky region and ensure effectiveness of their activities in the future. Suggestions in effective enterprise development based on modern research are offered – justified strategies for a matter of choice of strategy is determined by different factors that might affect in the future.
URI: http://dspace.oneu.edu.ua/jspui/handle/123456789/3238
Appears in Collections:Випуск 3, № 50

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